in ,

Strategies for hotels in Thailand to stay afloat post COVID-19

Strategies for hotels in Thailand to stay afloat post COVID-19
Photo: Thailand Now

Hotel operators in Thailand will have to adopt new strategies in order to survive the fallout from the coronavirus pandemic and without an influx of international tourists on the horizon, must overhaul operations, and set a new focus, experts say.

The absence of international visitors since the beginning of the pandemic means local hoteliers are having to share the domestic cake of about 35% occupancy. Foreign tourists account for 65% of the tourism industry in Thailand.

However, there is light at the end of tunnel. Amornpan Somsawat, a hotel business consultant, suggests that rather than dwell on what might have been, hoteliers should change their mindset and focus on the market that remains. “Expats are still here, and the operators have to narrow their target and concentrate on that segment,” she said.

Story Continues on the original site ↓

This post was created with our nice and easy submission form. Create your post!

Report

What do you think?

40 Points
Upvote Downvote
Mentor

Posted by Thailand Bloggers

Thailand Bloggers is Thailand’s first community for thai and foreign bloggers who write about Thailand. Create your account and join our community. Let’s share and have fun here.

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Loading…

0
Thailand eyes 50,000 foreign tourists in Q4, down 99.5%

Thailand eyes 50,000 foreign tourists in Q4, down 99.5%

Pattaya's first eating contest of the year "The War Eating Contest 2020" to be held next weekend

Pattaya’s first eating contest of the year “The War Eating Contest 2020” to be held next weekend